Your Once-Weekly
Work Schedule


Yes, it IS possible!

Using the Big Dogs system, you can easily perform all the mechanical duties of your Internet marketing business once a week - IN LESS THAN AN HOUR!!!  No longer do you have to be a slave to your computer and spend every free minute you have at your keyboard.

The Big Dogs program is as close the Internet has yet to
come to a true AUTOPILOT MARKETING SYSTEM!

Think about it!  Over the last four days you have set up, not just one, but EIGHT traffic generation programs (the C.H.I.P. programs) - which provide a total of a whopping ELEVEN sources of leads!

Think about it!  These eleven lead sources have been set up using the latest Set-And-Forget-Emailing (S.A.F.E.) technology.

Right NOW, even as you sit here reading this sentence - earlier today, when you were having that first cup of copy - LAST NIGHT, WHILE YOU WERE SLEEPING - the Big Dogs system was automatically, robotically, sending out YOUR sales message to thousands of prospects!

And it's going to CONTINUE to do just that tomorrow, and the next day, and the NEXT day, and the next... for as long as you desire.  All without you lifting a finger!

Quite a machine, isn't it?

However even the most finely constructed machine must undergo REGULAR PERIODIC MAINTENANCE, doesn't it?  If you don't check the oil and kick the tires once in a while, even the most expensive race car in the world will slowly, and eventually grind to a halt.  The same applies to your Big Dogs machine.  But, to repeat what we stated above, you can easily perform all the mechanical duties of your Internet marketing business once a week - IN LESS THAN AN HOUR!!!

And THAT, friends, is the subject of this tutorial...

Your Once-Per-Week Work Schedule

First of all we strongly recommend that you - right now - establish one specific day each week for these particular chores.

Which day should it be?  Well, so long as you set a particular day aside and stick to it, it doesn't really matter.  Personally, I like to take long weekends for little, "mini-trips" - so after my workout Friday morning, I'm usually gone until Sunday night.  Thus MY weekly schedule is performed each Thursday.

Some folks like to do it on Mondays, AFTER their weekend.  Still others like to fit it in on Saturday mornings because their weekdays are pretty full with family duties.

Again, it doesn't matter when you do it so long as you establish a specific schedule and stick to it!

Now then, in the order in which they are to be performed, your once-weekly task schedule looks like this...

Task # 1:  Using AdMinder, Tally Your Week's Clicks

Step 1:  Go to your AdMinder login page at...

http://www.adminder.com/login.shtml

...enter your username and password, and click the rectangular gray "Login" button.  (NOTE:  You should bookmark the above URL as one of your "favorite places" so you can access it quickly each week.)

You'll be on the "Control Panel for (your username)" page.

Step 2:  At the top of your Control Panel page are four horizontal fields of varying widths and colors.  You'll want to focus on the fourth field from the top which is the narrowest field and gray in color.  In this field are three sub-fields, "Ad Group" - "Ad Status" - "Time Period"

Ad Group should be set to "Default"
Ad Status should be set to "All"
Time Period should be set to "This Week," using the drop down menu.  (NOTE:  After you set the Time Period to "This Week," you may need to click your "refresh" button, depending on your browser)

Step 3:  This procedure will display the total number of clicks (unique visitors) you've had over the last seven days.

Remember that your Minimum Baseline Goal is to have an average of 9 unique visitors (9 clicks) per day.  This means that over the last week you would want to have a total of 63 clicks.  (7 days X an average of 9 clicks per day.)

What do you do if you DON'T have 63 clicks?

Well, you don't do anything just yet.  We need to do a little analysis before we take any further action. Determine the answer to the following three questions...

1.  How many of the C.H.I.P. programs are you a member of?
If you have not joined all of the programs you cannot expect to generate as many clicks as someone who has joined (and is using) the complete C.H.I.P.

2.  Just how many clicks DID you have!?
Let's say you had a total of  56 clicks for the week.  That's just a 10% deviation from your goal of 63 clicks.  Next week you could easily have 70 clicks, which would be a 10% deviation in the opposite direction.  Remember that sales is a very statistical business and the numbers tend to "even out" over the long haul.  A 10% (or even 20%) deviation in either direction over the course of just one week is perfectly acceptable.

The time of year and holidays are a factor as well.  For example, don't expect to set any records for the week of December 24 to December 31!

3.  How many sales did you have?  Ordinarily, if you have a low number of clicks the logical impulse would be that you need to change your ad.  But this might not be the case.  For example, if you had just 60 clicks for the week but when you check the number of ebooks sold, you find you've had 4 sales, that would give you a closing ratio of nearly 7%!  That's more than triple the average of 2%!

So... before making a decision to change the ad, we need to perform Task # 2, which is...

Task # 2:  Check ClickBank for Ebook Sales

Step 1:  Go to the ClickBank login page at:

https://www.clickbank.com/login.htm

(NOTE:  You should bookmark the above URL as one of your "favorite places" so you can access it quickly each week.)

Step 2:  Enter your nickname and password and click the gray "Login" button.

Step 3:  On the "Welcome (your nickname)" page, a short distance from the top and to the left, you will see a table containing two columns entitled, "Period Ending," and "Sales."  In the "period Ending" column, click on the top text hotlink, which will be the end-date for the most current pay period.

You will be taken to the "Transaction Detail" page.

Step 4:  On the "Transaction Detail" page you will note a chart into which you can enter SEVERAL search criteria.  HOWEVER, we are concerned with just ONE particular field.  In the "Select A Date Range" field, use the drop-down menu and select "The Last 7 Days"  Then, in the lower right hand corner of the chart, click on the square gray "Go" hotlink button.

You will be taken to a second "Transaction Detail" page which lists any sales you may have had for the previous week, along with a whopping DOZEN+ items of information (including the email address) about each sale!

Now, then...

If you HAD sales, go to Task # 3.

If you did NOT have any sales, skip Task # 3, and go directly to Task # 4.

Task # 3:  Send Out "Welcome" Emails

Congratulations!  You've sold some ebooks!

But keep in mind that the one-time commissions from ebook sales are just the tip of the cash-flow iceberg, aren't they.  The REAL money - the long-term money - comes from the residual commissions paid to you by the C.H.I.P. programs when your ebook purchasers upgrade to Alpha Dog.

So it's pretty obvious that these folks should be encouraged to upgrade to Alpha.  Now, the "Secrets of the Big Dogs" ebook is designed to do most of the "encouraging" for you, but it always helps to interject that all-important PERSONAL TOUCH.  You begin this process by emailing each of your ebook purchasers a letter introducing yourself.

Let 'em know just who the heck it is that they purchased the ebook from!

Below is a template for such a "Welcome" letter, as well as a suggested subject line.  You may wish to design your own version, but be sure to include all of your contact information, and keep the tone light, friendly, and supportive.


(SUBJECT LINE)

##  WELCOME - From your Big Dogs sponsor  ## 

(MESSAGE)

Hello, (first name of ebook purchaser), and welcome to
the ranks of the Big Dogs!
 

First of all, I want to thank you for purchasing your
copy of Secrets of the Big Dogs using my personal link.
My name is (your name) and I have the privilege of
being your Big Dogs sponsor.  Please feel free to
contact me at my email address of (your email address).
You may also phone me at (your phone number) if you
have any questions at all.

I might not have ALL the answers but I WILL do my best
to help you in any way I can.

In addition, you can always contact the Big Dogs Home
Office directly.  Stan welcomes you to contact him
PERSONALLY at ThePowerTeam2000@cs.com or at
814-696-0469.  If you have any questions, comments, or
suggestions, Stan is THERE for you.  There are not many
programs on the Internet that can come close to being
as accessible as Big Dogs!

If you haven’t had a chance to read Secrets of the Big
Dogs yet, I encourage you to do so right away.  Now,
there’s a LOT of information there, but you will find
that it’s the best $19.95 you ever spent.  Secrets of
the Big Dogs tears apart all the myths and lies about
Internet marketing, and puts you on the right path.
If you do NOTHING but heed the advice given in the
ebook, you’ll find that you can save countless hours of
time and hundreds (perhaps THOUSANDS) of dollars on
things that just, plain don’t work.

Then we come to the C.H.I.P. - the Coordinated High
Income Portfolio---

The Big Dogs’ C.H.I.P. is an incredibly unique strategy
that shows you how to---

**  Do all your necessary marketing tasks in just
minutes a day!

**  Generate thousands of targeted leads each day!

**  Promote MULTIPLE income-producing programs
at ONE TIME!

And talk about training!---

Everything – and I mean EVERYTHING – is laid out for
you in the Big Dogs Online Training Manual.

The Training Manual is set up in a systematic,
step-by-step manner than even the newest of newbies
will find e-a-s-y to understand.  And if there’s
something that you DON’T understand, I’M there for you
and Stan and the folks at Big Dogs HQ are there for you!

Can you tell I’m HOT for the Big Dogs program!?

You betcha!  The program itself, the support, the
training – it’s the most uniquely packaged concept I’VE
ever seen on the Internet.

And--- once YOU grasp the true POWER of the Big Dogs
program, I have no doubt you’ll feel the same way.

Welcome once more to the Big Dogs.  And remember –
if you need me, just email or phone me---

---I’m here to do the best I can for you!

(your name)
(your email address)
(your phone number)


Task # 4:  Should Your Ad Be Changed?

OK, now it's time to decide whether or not to change your ad for the upcoming week.  This is a very simple, statistical procedure.

Step 1:  If you received..

(a)  A reasonable number of clicks, AND

(b)  At least one sale, AND

(c)  Your closing ratio was 2%

Then we recommend running the same ad for another week.

(Note:  Your "closing ratio" is simply the total number of sales divided by the total number of clicks.  For example, if you had 200 clicks for the week and 4 ebook sales, dividing 4 by 200 gives you the answer of .02.  ".02" is the same as saying 2%, so you're right on the money.  Conversely, let's say you had 200 clicks for the week and 1 ebook sale.  Dividing 1 by 200 gives you the answer of .005.  ".005" is the same as saying 1/2 of one percent.)

Step 2:  On the other hand if you received..

(a)  Very few clicks, OR

(b)  Zero ebook sales, OR

(c)  Your closing ratio was below 2%

Then it's time to change, or at least "tweak," your ad.

But first, we need to recall what we mean by an "ad."  Remember that what we refer to as an ad is actually a combination of two items:

1.  The SUBJECT LINE, which is the brief, one-sentence line that the prospect initially sees when he opens his email browser.  It is the subject line that the prospect clicks on to actually open the entire email.

2.  The SALES MESSAGE, which is the full-length letter that sells your prospect on going to your website.

Quite often, it's not necessary to do anything at all to the sales message.  It may just be necessary to change only the SUBJECT LINE.  It's always possible that you have a very good, very powerful sales message.  But... if your subject line is weak, then the prospect is not even clicking on it to go to the sales message itself!  This is why we recommend that, when writing your ads, that you also write four or five subject lines for each sales message.

Task # 5:  The Process of Changing Your Ad

If you have decided to change your sales message, or your subject line, or both, you must now update them in each S.A.FE. system in each of the C.H.I.P. programs.  Just return to the Day 3 and Day 4 Schedules and, following the Fast-Track tutorials make any necessary changes.

What if you decide that no changes are necessary?

For TWO reasons I recommend that even if you decide NOT to change your ad, that you STILL go back into each C.H.I.P. program and RE-enter your ad!  Here's why...

First of all, you want to eventually be able to go to each C.H.I.P. program WITHOUT having to consult the Fast Track Tutorials - until it becomes second nature to you.  So going back and RE-entering your ad (whether or not you feel it's necessary) will keep you sharp and give you good practice.  For example... I follow the same, identical procedures that are recommended in these tutorials.  Each time I update my ads it takes me between just 18 and 20 minutes to complete the entire process.

Secondly, remember that we are dealing with computers and the Internet - technologies that are far from being 100% reliable.  During the course of a whole week, it's always possible that an electronic glitch occurred that "erased" your data from a particular C.H.I.P. program.  Going back each week ensures that your ad IS, in fact, running!


So, to recap briefly, below is your once-per-week work schedule which, with a little practice, you should easily be able to complete in less than half an hour...

Task # 1:  Using AdMinder, tally your week's clicks

Task # 2:  Check ClickBank for ebook sales

Task # 3:  If you had ebook sales, send out "Welcome" emails to your ebook purchasers.

Task # 4:  Determine the effectiveness of your ad.  Decide whether or not the subject line, sales message, or both should be changed.

Task # 5:  Consulting the Fast Track Tutorials from Day 3 and Day 4 of training, update your ad in each of the C.H.I.P. programs.

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